Industries — Landscaping, Lawn Care, & Outdoor Living
Marketing for Landscaping Companies That Grow and Retain
Brand direction, the right leads, and a system to manage your customer experience.
- 20+ years in business, 6 of those running marketing exclusively for outdoor living companies
- Free 45-minute business review — no pitch, no pressure
- One person owns your growth and retention together
Let’s Start Talking Today
Fill out this form and we’ll reach out right away to talk about what can change in your business to become more profitable.
Fractional Support For Your Services
The same fractional support, mapped to what you actually run.
Landscape Design & Build
Design · Hardscape · Patios · Outdoor Living
You finish the project. The relationship ends with it.
- Leads matched to the job you actually want — high-end outdoor living, not small walkway tire-kickers
- Digital marketing and lead qualification built around your largest, highest-value tickets
- No system for the referral, the second-phase project, or the maintenance handoff after the build
- Winning bigger projects than your crew can staff? I help with hiring, not just the leads
Lawn Care
Mowing · Fertilization · Aeration · Seasonal Treatments
A cancelled autopay looks just like a client between visits — until the season's already gone.
- Digital marketing and local search that bring in leads matched to your service area and crew capacity
- Aeration, fertilization, and seasonal programs — recurring revenue that's easy to lose quietly
- Renewal timing left to autopay, not a real re-engagement process
- Right leads matched to a crew that's actually big enough — I help with hiring when that's the real gap
Landscaping
Planting · Garden Care · Spring Clean-Ups · Seasonal Color
This spring's planting doesn't book next season's color refresh on its own.
- Leads that go to whichever competitor responds first, not necessarily the better crew
- Spring clean-up and color-refresh work with no renewal touchpoint tied to your planting calendar
- Follow-up work goes to whoever the client thinks of first — not necessarily you
- More planting and clean-up work than hands to do it — hiring support comes with this too
Commercial Maintenance & Snow
Grounds Contracts · Snow & Ice Management
Selling grounds and snow separately means renegotiating the relationship twice a year.
- The most reliable recurring revenue in your business — if you're winning higher-end property management, not just whoever's cheapest
- Digital marketing that targets the property management and HOA accounts worth keeping long-term
- Same crews, same client, but two separate sales conversations instead of one twelve-month contract
- Snow season stretches everyone thin — I help you staff for it, not just sell the contract
I've solved this exact gap before, across all four of these — six years running marketing exclusively for outdoor living companies.
Start The ConversationShort-staffed for the work you're already winning? I help with hiring too — not just the leads that keep your crews busy.
Is this you?
If any of this sounds familiar, we should talk.
Owner-operator or small leadership team, running multiple crews, with little to no dedicated marketing staff.
“The leads we get don't match what our crews can actually take on.”
“Our slow season kills us every single year.”
“We're still relying almost entirely on referrals.”
“We have recurring clients, but no one's tracking whether they're actually worth keeping.”
How the questions play out here
Same sequence, applied to this business.
Every engagement — in any industry — works through the same four questions, in the same order. Here's what that looks like specifically.
What's this business actually trying to become?
Usually: steady, contract-backed revenue instead of a calendar that lives or dies by the season.
Where's the real gap?
Almost always between the jobs won and the maintenance contracts that should have followed them.
Where can data surface it fast?
Job-level data across every crew and every season — not just this month's close rate.
Then judgment.
Which jobs, which crews, and which offers actually move the retention number, not just the top line.
Same four pillars
The approach doesn't change by industry — the application does.
Growth strategy, retention strategy, reporting and AI-assisted automation, and team and operations optimization all apply here the same way they do everywhere else.
Start with a 45-minute business review.
A focused conversation to diagnose where the gap is and map the next steps toward more profitability, growth, and retention.